The Importance of Data Quality in this Age of Analytics
News & Articles The Importance of Data Quality in this Age of Analytics In the past, analytics were reserved for big corporations which seemed to have unlimited resources. Today, more than 56% of enterprises are using analytics to better their business. Analytics is an essential aspect of maintaining a successful business. Many of our clients […]
Overcoming the Three Major Pain Points of Data
News & Articles Overcoming the Three Major Pain Points of Data Everyone knows that data provides essential insight into customers, trends, patterns, and other factors that can help a business succeed. The question is, is there such a thing as too much data? Three issues make dealing with and using data a hassle. Here’s a […]
How to Build a Data-Driven Business Strategy
News & Articles How to Build a Data-Driven Business Strategy What is a Data-Driven Strategy? If you want your brand to leave a mark on today’s competitive market, you’ll need at least one data-driven marketing strategy. A data-driven strategy that provides evidence of public behaviour and public opinion.  Why Do You Need a Data-Driven […]
How Can a Business Perform Data Analysis
News & Articles How Can a Business Perform Data Analysis The world runs on data, and that’s a good thing because there’s tons of data available. Popular companies, such as Google and Microsoft, use data to make different decisions about their business approaches, such as much-needed features and innovative products. These big companies aren’t the […]
Real-Life Examples of Data-Driven Marketing
News & Articles Real-Life Examples of Data-Driven Marketing Data-driven marketing can be challenging. We’ve put together different real-life examples on how to implement data-driven marketing in your plans and how to improve your return on investment (ROI).  Personalising Marketing Messages Using Demographic Data Demographic data is necessary because it reveals information regarding a customer’s […]
10 Digital Marketing Predictions for 2020
News & Articles Digital Marketing Predictions for 2020 A new decade in marketing has begun. A new year can bring a variety of changes to your business. Here are ten digital marketing predictions for 2020 that will give your business a competitive advantage. Â 1. Snack-Worthy Video Content You need content that grasps the attention […]
How to Implement Data Science in Your 2020 Marketing Plan
News & Articles How to Implement Data Science in Your 2020 Marketing Plan Implementing data science is no Houdini act, but you do need to know a few tricks of the trade. Your 2020 marketing plan is the foundation for the year’s success. You need to make sure you’re properly implementing data science in your […]
How to Drive Business Growth through Data-driven Marketing Transformation
News & Articles Drive Business Growth through Data-driven Marketing Transformation Business growth, like any other type of growth, requires a transformation. Did you know the most excellent digital marketers have more than 1.4 times more cost benefits and as much as 2.5 more revenue impact? How is this possible? Read on to learn more about […]
BizRamp Free SEO Checker Tool
News & Articles BizRamp Free SEO Checker Tool | Audit your Website Performance Popular search engines, including Google, Bing, and Yahoo, use different factors to rank a website. BizRamp SEO Checker is a website SEO checking tool that reviews different website ranking factors and informs you of various issues that are preventing your site from […]
The Importance of Client Reporting
News & Articles The Importance of Client Reporting Client reporting is necessary for building and gaining the trust of your clients. This type of reporting helps you get the most from financial data. Client reporting is how you share your marketing results with your clients. Client reporting is a great way to show your clients […]